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Modenus launches BlogTour 2011 in London

This last week was an important milestone for me as I was able to officially launch BlogTour 2011, a somewhat ambitious undertaking of bringing a group US and Canada based design bloggers to London for London Design Festival in September to talk, write and tweet about the festival and events we have organized for them . The concept for BlogTour was sparked by discussions I had with bloggers in NYC when I was there to cover the AD Home Design Show. There seemed to be an overall sense that Modenus can be a hub in the interior design industry, a hub for resources – both, products and people – project management, inspiration, conversation and information about international design events and exhibits.

We wanted the event to emphasize the nature of blogging which is often very enthusiastic, in the tone of voice of the individual writing it and stems from a true passion for the topic at hand, so while there is a basic structure of events with BlogTour, we’ve tried to keep plenty of space for everyone to write about things that they find inspiring and can cover as if they were there on their own.

We have a list of exciting events scheduled for BlogTour and you can follow along though posts created by us and our participants on Blogtour2011.com as well as on Facebook and Twitter with the hashtag #blogtour2011. Here are a few highlights:

A curated tour of 100% Design, generously offered by the visionary color trends forecasters at Mix Magazine. Mix has been a style bible for me since I discovered it early last year and if you haven’t seen it I highly recommend you catch up on this quarterly publication that is full of design and product inspiration.

A dinner, organized by our friends at mydeco.com, at Sir Terence Conran’s penthouse near the Design Museum. With a bit of luck we hope to catch a glimpse of the iconic designer himself.

A fabulous party amidst designers and brands like Bocci, Deadgood, Modus, Innermost and many more hosted in a debut presentation by Design Junction . A collection which, I am very proud to add, you can now also find on Modenus .

An afternoon at Design Centre Chelsea Harbour where we get to peruse some of the world’s greatest design collections, have tea and will meet two of our London based sponsors:

Samuel Heath

Victoria & Albert Baths

For more of the V & A collections, have a look at their listing on Modenus

There’s a lot more to come, so please stay tuned as we being to preview our favorite products at the show here on Modenus and on BlogTour 2011 .

I want to thank our sponsors: BLANCO, Wallunica, Samuel Heath, Conran Shop and Victoria & Albert Baths for allowing us to create this exciting event and hope we can demonstrate the true social and digital media prowess of our selected bloggers and bring you a beautiful collection of inspirations from London Design Festival.

  • shbewkes

    What an incredible undertaking you have been able to organize. This groundbreaking event will open a new world of collaboration for writers, online resources, manufacturers and publications around the globe!!

  • Anonymous

    I couldn’t agree more! BlogTour2011 combines the best of Trade Shows, Tweetups, and Bloggers Conferences.  This inaugural ‘Tour’ ushers in a new paradigm in the power of social media and its ability to help bring all the constituents of the home design industry together for lively discussion and exploration!

  • http://www.modenus.com Veronika Miller

    Stacey that was an incredible comment – you’ve managed to put into two lines what this is all about. It’s so important that we get everyone involved in this industry to these events and open discussions about design and trends but also about business and marketing. I hope we can make a lot of noise to draw attention to what we’re doing. :)

  • http://twitter.com/AlisonYuleT Alison Daykin

    For the last two years my stand has been right next to MIX and was please to see that my designs were “bang on trend” as they say!  They are great !

    Fantastic undertaking, Veronica, such a pity I’m not exhibiting at 100% Design this year, I’d have loved to have met you.

 

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